Seamless Experience for Consumers and Patients
- Cues to help consumers easily access the services they need — in person or virtually
- Enhanced digital self-service, including improved online scheduling
- Find-a-Doctor tool featuring providers throughout the Rush System and the Chicago metro area
- Rush on Demand feature to match consumers to the convenient care option that best meets their needs: video visits, E-visits, same-day/walk-in care
Unified View of the System and Its Offerings
- One online source to find Rush providers, clinical services, locations
- A place for job seekers to start their search for a career at Rush
- One number to call for access to providers across the System
- "Rush Stories" hub featuring the whole System and showcasing all aspects of the Rush mission
Long-Term Cost Efficiency
- One vendor for hospital websites throughout system
- One find-a-doctor vendor for all three hospitals (from three to one)
Flexible Platform for Continued Innovation
- Easy-to-use, pre-built design modules
- Powerful tools for measuring site performance
- Ability to run quick A/B tests to enhance the site's effectiveness